The podcast for business owners and professionals excited and inspired by success and focused on personal growth. If you’re someone taking action towards your dreams, this show is for you! Join us for lots of laughs and learning with Content Writer, and owner of She Built This, Emily Aborn, as she interviews successful women entrepreneurs, professionals, and those who support them who are changing the world by following their passions! One part inspiration, one part practical tips and tangibles, and many parts FUN! Learn more about She Built This by visiting: www.shebuiltthis.org Connect with host, Emily Aborn: www.emilyaborn.com
Episodes
Wednesday Jan 19, 2022
Wednesday Jan 19, 2022
“It's a gift to other people when you show up as yourself and become visible.” - Laura Belgray
In this week's interview, my guest, Laura Belgray of Talking Shrimp® and co-creator of The Copy Cure shares with us how to embrace the PERSON behind our personal brands and infuse more of who you are into your copy and content.
We talk about:
- Laura's backstory and how she got started in being paid to be herself
- What's the meaning behind the name Talking Shrimp?
- Why every personal brand needs personality
- Laura's biggest pet peeve when it comes to online marketing and business
- Reasons your copy and content might not be be landing with your audience, and how to remedy it
- How to mine your life for stories and use them in your business
- Laura's top tip to overcoming a fear of visibility
- One action step you can take today to improve your copy and content across every platform
- And more!
About Laura
Laura Belgray, founder of Talking Shrimp® and co-creator of The Copy Cure, is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Through her work with hundreds of clients (including online biggies like Marie Forleo and Amy Porterfield) she’s seen firsthand that putting “you” into your copy and all through your business is pure magic for getting people to love you up, share your ideas, and happily click your Buy button.
In addition to online types, Laura’s list of clients and credits include NBC, Bravo, HBO, TBS, Fandango, and many, many more. So if you watch TV -- and don’t skip the commercials -- you've probably seen her words on air.
Links Mentioned:
Connect with Laura Online:
Wednesday Jan 12, 2022
Wednesday Jan 12, 2022
You're probably familiar with the phrase, "It's not what you know, it's who you know." My guest today, Julie Brown, shares just how true this common idiom really is!
85% of companies know that building relationships affects their bottom line and the success and profitability of their company, but only 26% have an actual strategy for building and maintaining relationships.
We're not taught relationship-building and networking in school (at least, not on purpose). Julie Brown fell into the art and science of networking and training others to do it better, by realizing how important it was for the companies she was working for.
The more she grew relationships and learned about others, the more consistently she got new opportunities and bigger projects.
Tune in and hear:
- Julie's backstory and how she got to where she is today
- Why networking and building relationships are so important
- What the myths and misconceptions are around networking
- How you actually go about building relationships and tangibly growing your network
- What she sees as inauthentic in the world of networking and where people most often go wrong
- How introverts and extroverts can use their natural tendencies as a superpower when networking
- How to ask dopamine-inducing questions rather than killing the mood
- And MORE!
You will walk away from this one wanting to hear more! So be sure to connect with Julie on her:
And grab a copy of her book This Sh!t Works here!
Julie's Brown of This Shit Works Bio:
Julie Brown is a motivating, high-energy speaker, teaching the importance of networking, and why you are your best business development tool. Julie has been invited to speak on the power of networking and relationship building by numerous conference organizations and private companies across the country. She is the author of This Shit Works: A No-Nonsense Guide to Networking Your Way to More Friends, More Adventures, and More Success, a book dedicated to making networking easy, accessible, and fun, as well as the host of This Sh!t Works a podcast dedicated to all things business development.
About the Host, Emily Aborn Content Writer, Podcaster, and Founder of She Built This
Emily Aborn is a Content Writer for women entrepreneurs, Podcast Host of the TOP Women Entrepreneur podcast She Built This, and Founder of She Built This, a community for women entrepreneurs and professionals. She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She’s worked with over 86 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde.
Connect with Emily on her website
Connect with Emily on Instagram
Connect with Emily on LinkedIn
Join and participate in She Built This (a FREE online community for women entrepreneurs)
Wednesday Jan 05, 2022
Wednesday Jan 05, 2022
Ready to overcome some of your fears of putting yourself out there? Visibility is a word we hear often, but what does it really mean and what holds us back?
In this episode, with Speaker Sisterhood founder, Angela Lussier, we talk about reframing visibility so you actually WANT to be in the spotlight and how to do so more easily and with less fear.
We talk about:
- How Angela started Speaker Sisterhood and how she was forced to pivot due to Covid
- How Angela defines visibility
- How we self-sabotage ourselves from being visible and why women especially are prone to this
- How to overcome the fear of being judged
- Actual actions we can take to go from being behind the scenes to claiming the spotlight
- And more!
Links Mentioned:
Twelve Ways to Be More Awesome in 2022
Angela's Debut on the She Built This Podcast in 2019
30 Tiny Speaking Adventures - Angela's Book
About Angela:
Angela Lussier is an award-winning speaker, seven-time author, two-time TEDx presenter, and CEO and founder of the Speaker Sisterhood, a network of speaking clubs that help women discover, awaken, and create their voice through the art of public speaking.
Angela is the host of Claim the Stage, a public speaking podcast for women rated #1 on the inspiring podcasts list by Forbes in 2017. Her work has been featured on ABC, NBC, Forbes, Virgin, and Entrepreneur.
She lives in western Massachusetts with her family and super energetic cat. Her motto: Stop waiting. Start creating.
Connect with Angela:
Wednesday Dec 29, 2021
Wednesday Dec 29, 2021
As I prepare to kiss this year sayonara, I'm reflecting on all that has transpired this year, #saideveryoneever, and taking a look a layer deeper at what the lesson under the lesson was.
This episode is all about:
- Decision-making in a way that aligns with our values, what we really desire for our lives, and how that sometimes needs to change when we get new information or data.
- How I've navigated the complex tasks of decision-making AND not harming others in the process.
- My two focuses for 2022.
- My favorite podcasts of 2021.
- My favorite books of 2021.
- My focus on intentionality in 2022.
- How grateful I am for YOU who listen each week!!!
Links Mentioned:
Wednesday Dec 22, 2021
Wednesday Dec 22, 2021
Join me in my conversation with Davey Shlasko, as we approach the topic of inclusion from a different lens.
Inclusion has been something that I, personally, have been looking and reflecting on where I need to do work within myself, and how I can take more action as an advocate for others. As Davey shares in this podcast, it starts there. It starts with each of us taking a personal inventory and seeing where we need to step it up to make an impact.
We discuss:
- How Davey got started in this work
- How the normal, default isn't good enough and how we need to do more than simply avoid having a negative impact or stay neutral.
- How we can make the biggest impact possible, and create a ripple effect, on a daily basis
- What the definitions are for terms we may hear and not understand fully, such as: classism, ableism, and cissexism (transgender oppression) and how these show up in the world.
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How we can create more inclusion with our businesses
About Davey Shlasko, Founder and Managing Consultant at Think Again Training
As an educator, author, and consultant, Davey’s passion is facilitating adult learning that supports organizational and systemic change for social justice. In addition to managing Think Again, Davey has authored several chapters in Teaching for Diversity and Social Justice and Readings for Diversity and Social Justice including curricula on classism, ableism, and cissexism (transgender oppression), and also teaches as an Adjunct Associate Professor in social theory and trans studies at Smith College School for Social Work. Davey has an M.Ed. in Social Justice Education from UMass, Amherst, and has been writing and teaching about social justice issues since 2000. (Home base: Boston, MA)
Resources Mentioned:
Skin, Tooth, and Bone: A Disability Justice Primer
She Built This Membership Sale:
15% off ALL Membership levels December 24th - December 31st - NO COUPON CODE NEEDED.
Wednesday Dec 15, 2021
Wednesday Dec 15, 2021
13-Year old, Heidi Bell is the owner and founder of Making Waves, a small business created to help save marine life. Heidi started her business when she was just 11 years old because she was very passionate about marine life in the ocean. That passion has always stuck with her. She makes handmade eco-friendly products such as reusable shopping and tote bags and she donates all the profits to the New England Aquarium.
She's doing this to help the beautiful creatures on our planet and to inspire others to take action.
She also wants to inspire anyone who’s thinking about taking a risk or trying something new to go for it. Heidi’s dream started when she was only ten years old and now she is on the way to living her dream life!
I hope you will love this conversation Heidi just as much as I did! We discuss:
- How Heidi got the idea to start her business and why
- What her biggest struggle has been as an entrepreneur
- What her biggest success / shining moment has been
- How Heidi feels about marketing and what she has tried
- What "work/life" balance looks like when you're 13 with a busy life!
- What people often incorrectly assume about Heidi
- How YOU can make a difference starting now!
Links Mentioned:
Connect with Heidi:
Wednesday Dec 08, 2021
Wednesday Dec 08, 2021
The month of December can feel like a particular "squeezy" time...
And no, I don't mean like easy breezy lemon squeezy.
Whether you listen to this episode in December or July, this one gives you a much-needed break from the squeeze.
It offers you an invitation to just kick back, put your feet up, and relax with me. I share a smorgasbord of six tiny ideas, that will help you to:
- Add more gratitude in your life and give back to someone else in a unique (and hustle-free) way
- Help to prevent burnout before it happens and recover with more breaks in your day and week
- Consider other possibilities when facing blocks and obstacles
- Invite you to take a break from the seemingly endless cycling of creating new content and generating new ideas and material
- Remind you that you create your own speed limit in your life
- Challenge you to remember yourself too when focusing your efforts and excellence!
Links Mentioned:
Cait Donovan's Fried. The Burnout Podcast
Deanna Seymour's Anti-Hustle Holiday
Wednesday Dec 01, 2021
Wednesday Dec 01, 2021
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What the common threads are in everything she does
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How she helps business owners create fun graphics, gifs, and REELS for social media
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Her reflections on the power of community and relationship-building and how these things have taken her business to the next level
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What her biggest struggle has been as well as her greatest success along the way
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What she's trying on social media to buck trends and go against the grain
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All about her REELS membership and how you can use code shebuiltthis to get in on a free month!
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And of course... MORE!
About Deanna:
As the host of the Imperfect Party Podcast and Eff That: A Storytelling Series, an art educator for over a decade, and a lady always willing to try something new, Deanna Seymour knows the power of creativity, humor, and lettin' your freak flag fly.
Whether she’s hosting an online coworking sesh or helping a client get over their fear of being on camera, Deanna uses humor and empathy to build a community that helps people feel seen, heard, and ultimately more comfortable in their own skin so they can have more fun marketing their business.
When she’s not busy making GIFs, graphics or reels, she’s probably callin’ out sleazy marketing tactics, hangin’ with her fam, or sneaking in some crappy reality tv!
Connect with Deanna Online:
Wednesday Nov 24, 2021
Wednesday Nov 24, 2021
I absolutely love being a podcast host and hearing all the fascinating stories about how and why my guests started their businesses. Sometimes a personal event made them do it, some have always known they wanted to have their own business, and the stories are just awesome and so unique!
This month, as we've been focused on productivity, tools, organization, and patterns around that… it’s also so fun to see the differences in ourselves as we achieve what we need / want to.
That's exactly what today's guest, JoAnn Krall is going to share with us! Not just how it's OK to be different when it comes to organization, but how to declutter digitally and physically in a way that harnesses the method to your very own madness.
In our conversation, we discuss:
- JoAnn's story about how she got started and the path she took to becoming a Professional Organizer
- How exactly virtual organizing works and what it is
- How disorganization can cost us time and money
- How more isn't always more.
- A step-by-step breakdown of her CHANGES method for digital and physical decluttering
- Three top tools to make sure you have in place to run your business more efficiently (hint: there's something for everyone here!)
- JoAnn's recommendation for the BEST project management software (there's something for everyone here too ;))
- The number one thing JoAnn wishes people could understand when it comes to being both peaceful and productive
Connect with JoAnn
Podcast Review of the Week!
"Actionable info and the stories I need to keep going...
The advice and info are awesome but there’s something more here. I love listening to Emily draw out the stories of my fellow women entrepreneurs.
When I feel isolated in my work (I work in relationships and it still happens!), it’s these stories that remind me we are creating something in community too."
Learn More About She Built This:
Wednesday Nov 17, 2021
Wednesday Nov 17, 2021
If you could tap into having your body and brain perform better, how much different would your business look? How much more refreshed would you feel? What would life be like if you were operating with your brain and body at their fullest capacity?
My guest today, Tanessa Shears, will inspire you to do just that AND give you the practical (achievable) steps to start doing so right away!
Tanessa is a health consultant and host of the Becoming Limitless podcast. She helps entrepreneurs scale their business by optimizing their health, focus and productivity with science and biohacking. Her passion is working closely with business owners to implement effective sleep, nutrition, movement and out-of-the-box stress management strategies to eliminate brain fog and wake up feeling well-rested, energized, and focused. She does this by optimizing the performance capacity of your body & brain so you can produce more meaningful, impactful work output and scale your business faster.
We cover:
- Tanessa's story about how and why she does what she does today
- What Tanessa believes are some of the biggest misconceptions are around biohacking, nutrition, and education around self-care
- Why sleep is so important and how to help maximize it to improve our efficiency and productivity
- Why nutrition matters and what the HECK we should eat to feel our best
- How your work environment can actually help make you more productive
- How your brain is like a supercomputer
- And how to approach goals when it comes to our health in a reasonable, manageable way
Connect with Tanessa Online:
Website: http://tanessashears.com/
12 Ways to Biohack Your Energy: http://tanessashears.com/energy
Becoming Limitless Podcast: http://tanessashears.com/podcast/
Instagram: instagram.com/tanessashears
Learn more and Join She Built This HERE!