The podcast for business owners and professionals excited and inspired by success and focused on personal growth. If you’re someone taking action towards your dreams, this show is for you! Join us for lots of laughs and learning with Content Writer, and owner of She Built This, Emily Aborn, as she interviews successful women entrepreneurs, professionals, and those who support them who are changing the world by following their passions! One part inspiration, one part practical tips and tangibles, and many parts FUN! Learn more about She Built This by visiting: www.shebuiltthis.org Connect with host, Emily Aborn: www.emilyaborn.com
Episodes
Wednesday Oct 20, 2021
Wednesday Oct 20, 2021
Just because "they" tell you should doesn't mean you actually should. That's exactly what my guest, Katrina Aronson, and I discuss in this week's episode. Finding and leaning into the marketing strategies that work for YOU, based on your personality. Despite what everyone else is doing and telling you you "should" be doing.
Katrina Aronson is a marketing coach and serial entrepreneur who has built several businesses from the ground up by putting the focus on marketing.
She helps entrepreneurs to start, grow, and scale their businesses using marketing as their lens. She’s owned both brick and mortar and online businesses and understands the things that work, which strategies fall flat, and why! Katrina is also the host of the podcast, Through the Marketing Lens.
In this episode:
- A time Katrina failed and how it launched her into her next chapter
- Misconceptions and myths around marketing, why it's not what you think it is
- Finding the marketing strategy that works for you
- What marketing and mindset have to do with one another
- How we can introduce ourselves more impactfully, create connection, and make a better impression right off the bat.
- And more!
Connect with Katrina:
Get Emily's Podcast Pitching Guide HERE
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