She Built This™
Flipping the Sales Script with Charlene “Ignites” DeCesare

Flipping the Sales Script with Charlene “Ignites” DeCesare

November 25, 2020

We've all likely been on the receiving end of those icky sales emails, ice cold LinkedIn messages, and mass Facebook Messenger sends. Today, we talk with Charlene DeCesare, of sales advisory firm, Firewalk Sales, about how to flip the script when it comes to your sales emails and language in general. 

Today's episode highlights: 

Charlene can be found online at: 

Website

Instagram

Facebook

LinkedIn

Twitter

And of course... TikTok which I still have no idea how to use ;) 

“Be Thankful” with NaughtyGood Woman of the Month: Sheila Holmes

“Be Thankful” with NaughtyGood Woman of the Month: Sheila Holmes

November 18, 2020

Join your host, Emily Aborn, in a collaboration with Lindsay Taylor of NaughtyGood Bites as we bring you the NaughtyGood face of November, Sheila Holmes. Sheila was chosen as the nominee for showing up and being her thankful, grateful, joyful self for the theme "Be Thankful". Sheila was nominated by Heather Heigis. 

Each month, NaughtyGood Bites chooses a woman that was nominated by another in conjunction with a monthly theme. To nominate the NaughtyGood woman in your life, visit their website here. 

Today we introduce you to Sheila, owner of Halos Hair Salon and Meraki Therapeutic Massage

Sheila has been the successful owner of Halos since 1995, cutting and styling hair—making her clients feel confident and beautiful when they walk out her door. Sheila’s experience as a stylist and her genuine and giving spirit, continually turned first-time clients into long-time and loyal patrons.

In 2001, Shelia began exhibiting symptoms of Lyme disease, which went undiagnosed for quite some time before finally landing on a viable treatment.

In 2018, Sheila began having problems with her vision, ultimately being diagnosed with an autoimmune disease that impaired her vision enough she could no longer drive and made daily tasks that much more difficult... including cutting hair.

This did not stop Sheila. Due to her impaired vision, she was forced to give up her love of cutting hair, but not her love of helping people feel their best. Sheila went back to school and brought massage therapy to her salon—where she can now rely on touch, and not sight—to bring beauty to her clients.

When asked what “be thankful” means to her, Sheila responded: “I am thankful for what I have learned about the human spirit and the strength, weakness and survival of my own. I am thankful for the ability to now FEEL a person's intentions—their compassion, understanding and judgments in any given situation. This is a gift. I am visually unable to see a smile, but I can sense it. I am literally forced to trust my instincts and feelings. I am now able to FEEL the kind-hearted humans that I am so blessed to have all around me.”

Sheila has made a career and life out of making people feel confident and beautiful. Her challenges have not defined her... they have inspired her and made her an example to us all—wake up every day and be thankful for what you do have... life is plentiful!

Cross This Off Your To-Do List

Cross This Off Your To-Do List

November 11, 2020

Here is your permission slip to rest, stop forcing, and give yourself a much-needed break... even before you get tired! 

In this super duper short episode, I share about my new M.O. in how I am approaching rest and taking TIME. And how sometimes, it's OK to cross things right off that list when they do not need to be there in the first place. 

I also share my top-secret wish-making formula, which thus far has not let me down! 

www.shebuiltthis.org

Website Tips to Grow Your Biz’, with Robyn White

Website Tips to Grow Your Biz’, with Robyn White

November 4, 2020

Does everyone need a website? And if so, WHY?

What are some of the common mistakes people make when creating a website? 

What are some things that MUST be included in our websites? 

Wonder no more. My guest today, Robyn White of Time to Task answers these questions and more!

We talk about the importance of:  

1. Having a clear call to action 
2. Keeping things simple
3. Having a mobile-responsive website 
And more!

Join the She Built This VIP Group! 

Link to CEO Live

SBTSAVE30 for $30 off your ticket, before November 11th 

Cue the Confetti… it’s HERE!

Cue the Confetti… it’s HERE!

October 28, 2020

Tune in to today's She Built This podcast to hear our big announcement! 

 

The She Built This VIP group "OPEN sign" has officially been flipped and we are ready for you to take a seat and join us and as we grow, collectively, to the next level!

This is an invitation to join us as a VIP Founding Member and get in on the ground floor as we build this exclusive community providing you with support, resources, connection, inspiration, visibility, education, and more!

Learn more and join us HERE! 

Where You’ve Been, Where You Are, and Where You’re Going

Where You’ve Been, Where You Are, and Where You’re Going

October 21, 2020

I missed you! I took a week off from the podcast to do some reflection, future planning, and mapping, and I was raring to go to record another episode. 

In today's episode, I share: 

  • The power of a single dollar 
  • Three activities for you to do right now as you prepare for the rest of the year and begin to think of the coming year. By looking at your accomplishments, taking stock of past clients and experiences, current clients, and asking the right questions, you will have a roadmap to use for whatever it is that you want to build in the coming year! 
  • What is coming up on the podcast for the rest of the year.

Links Mentioned in the Episode: 

Please help me by donating to my Best Buddies NH campaign and help me and my Mission Partner, Kristen, to be Champion of the Year 2020 HERE. Every dollar counts! 

I am still searching for Corona Confessions, feel free to submit them to me here: emily@emilyaborn.com

Contact me for a messaging and content strategy session or join me in the Peer Groups and get involved! www.emilyaborn.com 

“Be Courageous” with NaughtyGood Woman of the Month: Tina Howard

“Be Courageous” with NaughtyGood Woman of the Month: Tina Howard

October 7, 2020

Join your host, Emily Aborn, in a collaboration with Lindsay Taylor of NaughtyGood Bites as we bring you the NaughtyGood face of October, Tina Howard. Tina was chosen as the nominee for showing up and being her bold and passionate self for the theme "Be Courageous". Tina was nominated by her daughter, Juliana Howard.

Each month, NaughtyGood Bites chooses a woman that was nominated by another in conjunction with a monthly theme. To nominate the NaughtyGood woman in your life, visit their website here. 

Tina Howard has been married to her husband Jason for 30 years. They have four children and two grandchildren. Together, they own Ross Furniture Company Inc. and Pete's Bargain Basement, both in Dover, N.H. She is the Bookkeeper for our businesses where two out of her three sons work and help to manage the business. They live in Strafford, NH and are weeks away from closing on a home with 88-acres in Berwick, Maine where they are starting a family compound with our son and his family. Email Tina HERE

How to Get to Know Just About Anyone Better (alt. Title: Women Just Wanna Have Fun!)

How to Get to Know Just About Anyone Better (alt. Title: Women Just Wanna Have Fun!)

September 30, 2020

In this episode, Crystal Farley makes a return and joins me in a lively discussion. We kick back and go through some questions in the Proust Questionnaire.

These questions can be used for: 

    • Your next icebreaker question
    • A fun date night activity 
    • Small group discussion
    • A journal prompt or writing prompt 
    • Fodder for social media engagement 
    • Getting to know friends, family, your spouse, or just about anyone... better! 

We also announce our Stories That Connect night, coming up October 14th from 6:30-8:00pm EST at which we will hear and learn more about our five storytellers as they share their stories of TRUTH and POWER. 

 

Crystal Farley's website and About Her

Past She Built This podcast episodes with Crystal: 

Let's Talk About Stress Baby (first aired 8.14.19) 

Look Who's Back: A Virtual Visit with Crystal Farley (first aired 4.29.20)

The Four Agreements: In Life and Business!

The Four Agreements: In Life and Business!

September 23, 2020

Have you read Don Miguel Ruiz' book The Four Agreements

It is a short read that talks about four important principles or "agreements" if you will about how to make our lives better by reducing self-limiting beliefs and thought patterns. 

The Four Agreements Are: 

1. Be Impeccable With Your Word

2. Don't Take Anything Personally 

3. Don't Make Assumptions 

4. Always Do Your Best

Here is my spin on how to apply them to your business, as well as how to ask yourself some of the deeper questions to improve your words and actions for a better life! 

Here are the follow-up questions for you to journal on/work on after listening to the episode: 

Be Impeccable With Your Word

Are you aware of the power of your word? What are some of the ways you’ve experienced the power of the word in your life?

Don’t Take Anything Personally

What are some of the ways you have taken things personally? Do you believe the opinions of others are more important than your own? Do you take it personally if someone disagrees with you?

Don’t Make Assumptions

Provide some examples of why making assumptions can cause so much suffering. Do you assume worst-case scenarios?

Always Do Your Best

What are some examples of how practicing this agreement would transform your life? Do you tend to push yourself too hard? Do you know when you’ve done your best?

Do you find it easy or difficult to practice these agreements? Has practicing one or more of the Four Agreements changed your life?

 

Networking Through Meaningful Connection (alt.title: Networking Your Socks Off During a Pandemic!)

Networking Through Meaningful Connection (alt.title: Networking Your Socks Off During a Pandemic!)

September 16, 2020

Join me in this episode where we get into some of the ins and outs of networking virtually!

I dive into this in three short sections: 

  • The ever-elusive "Elevator Pitch"
  • Places to network, even during a pandemic
  • Zoom Pet Peeves: ie. Me reading Facebook comments from listeners and of course some actual takeaways. 

I share about the following networking resources: 

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